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Widespread cereal Coco Pops is the newest meals merchandise to be noticed with an outrageously excessive price ticket, as grocery store costs proceed to shock Australian buyers..

A video taken by one other disgruntled buyer joins an extended checklist of content material posted on-line, additional highlighting the true difficulty hundreds of Aussies are dealing with when doing their groceries.

Lauren Whitney was lower than impressed by a Coles promotional deal providing two 650 gram bins of Kellogg’s Coco Pops cereal for $17.10. The yellow sticker showcasing the deal famous that $1.90 could be saved if clients have been to purchase two bins relatively than one, priced at $9.50 every.

Ms Whitney shocked by Coles price of Coco Pops.

Lauren Whitney was shocked by the worth of a field of cereal in her native Coles retailer in Brisbane. Supply: Supply: Tiktok/Lauren Whitney and Kellogg’s.

“It is a f***ing joke, proper?” she requested in disbelief.

The common value for different Kellogg’s varieties, together with Simply Proper and Crunchy Nut Corn Flakes, can be $9.50 for a similar-sized field.

A smaller field of Coco Pops weighing 350 grams sells for $7 at Coles. Fruit Loops are $7 for a similar measurement, and Frosties are $6.50. The common value of a 650g of Coco Pops at Woolworths can be $9.50, however is promoting for half value this week.

Social media response

Lots of of individuals posted feedback on the girl’s video, expressing their shock on the value of Coco Pops at Coles.

“When did Kelloggs develop into a designer model?” one requested.

“I simply acquired mortgage papers for subsequent week’s grocery store,” one other mentioned.

Kellogg’s supply 19 totally different manufacturers of cereal to Aussies, nevertheless, with the favored breakfast possibility not resistant to grocery store value rises, many are choosing cheaper options

“I believe I’ll begin having Vegemite and toast,” one consumer shared.

Cereal boxes on supermarket shelf.

Kellogg’s supplies lots of Aussie’s favorite breakfast cereals. Supply: Getty

Grocery store costs proceed to rise

Aussies proceed to really feel the pinch from rising grocery store costs.

In accordance with a current research carried out by funding financial institution UBS, clients purchasing at Coles in December 2022 would have encountered an total 9.1 per cent value enhance in comparison with once they did their grocery store firstly of the calendar 12 months.

This value leap was most notably accelerated in the previous couple of months of the 12 months, suggesting grocery store value rises present no signal of slowing down in early 2023.

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